How Maybe* delivers Local Business Support programmes at scale

The Maybe* outreach process that can reach  3.9m UK SME businesses

The outreach process includes targeted online and social media advertising and a  call centre team linked to a sophisticated CRM system.

Maybe* has made over 750,000 calls and sent over 3 million emails to recruit and train 25,000 + businesses over the last two years for UKCRF and ERDF projects. In each case, we have helped each business improve its use of social media.

Once businesses enrol in a programme, they are guided through daily training via a tested and proven CRM process that includes over 500 training articles and videos. Maybe* continually updates its knowledge base in line with local areas and changes in the social media landscape, including the impact of AI.

The online delivery model has proven particularly effective for micro and small enterprises, which require flexibility and 24/7 access to training. Participants have access to recorded and live training sessions and live chat support.

Specialist training processes

Maybe* collaborates with other local providers to create specialist training processes that reach all local stakeholders and delivery partners to ensure that as many SMEs as possible are aware of the support on offer. The company's expertise in providing digital resources to businesses has proven effective in signposting support to those that are harder to reach, including startups, entrepreneurs, females, disabled, and BAME-led businesses.

Maybe* has demonstrated its ability to deliver local business support programmes at scale by leveraging its extensive database, sophisticated CRM system, and proven training processes, all while offering flexibility and support to businesses of all sizes and types. We are open to working with other local business support organisations to help achieve their required level of engagement with local business support.