We’ve pulled together a roundup of the latest social media tips and news updates. Checkout an overview of Meta’s (that’s Facebook, Instagram and Whatsapp to you and I) latest data release, some guidance on when to use the block button, and the colours you need to build effective social media campaigns.
Social media tips to give your feeds a fresh look
Make every day a Safer Internet Day
Safer Internet Day 2022 took place on 8th February, and to mark the occasion, Messenger released a useful infographic and social media tips to help users set boundaries in their DMs; vital for kids and adults alike.
More here.
Image: Messenger
Facebook’s daily active user total dropped in 2021
Meta have recently released their latest performance data, showing a significant increase in revenue, plus a rise in monthly active users. In daily active users however, there’s been a drop by a million, overall, which means that a million people are not checking their Facebook account on a daily basis.
Full breakdown found here.
Image: Meta
Could Facebook and Instagram be banned in the EU?
Surely not! It all comes down to the company’s handling of user data within the EU, but overall, it seems unlikely. Watch this space.
A detailed dissection here.
Image: Unsplash
Twitter looks to explore longer form posting options with the app
Twitter is working on an addition called ‘Articles’, which looks to be a means of creating blog posts within Twitter itself. These can then be shared across the app. Twitter say “We’re always looking into new ways to help people start and engage in conversations on Twitter.”
Twitter is working on “Twitter Articles” and the ability to create one within Twitter
Possibility a new longform format on Twitter pic.twitter.com/Srk3E6R5sz
— Jane Manchun Wong (@wongmjane) February 2, 2022
Social media tips for images and new colour trends for 2022
Getting your images right is always one of our top social media tips. Shutterstock have put together a beautiful infographic, revealing the colour trends for the year, based on their deep dive into the colours graphic designers are gravitating towards. Think coral, violet, pinks and greens, and you could give your own social campaigns an on-trend visual upgrade steeped in calming and serene hues.
Image: Unsplash