In our last post about DIY and homeware for Bira members, we explored what was causing home improvement and gardening enthusiasts pain.
To understand what’s being said by shoppers with a penchant for plants, painting and all things in between we’ve examined the conversation about homeware. We listened to conversations across Facebook, Twitter, and Instagram. through September and October.
The insight social media monitoring gives you helps craft your own content marketing, engage in the right conversations relevant to your target audience, and find out what influences your audience.