Social Media tips

Engage on social media or risk losing 27% of your customers

What value should you put on engagement? Well, according to a recent Maybe* research study - a whole lot!  We recently used a Facebook chatbot to surv...

Insights

How the language of love impacts the sentiment about gifting

In our last post about gifting we explored the importance of positivity and personality in messages from gifting retailers. With the Christmas and Vale...

Insights

Which UK cinema is creating award worthy social media content?

Another year, another three hundred hour Oscar ceremony done. Hot on the heels of the BAFTAS, the Golden Globes, the SAG, and all the other acronym awa...

Social Media tips

The most common questions asked about social media

Members of the Association of Convenience Stores (ACS) are starting to bolster their social media efforts with the range of support being delivered by ...

Insights

Which supermarket owned Veganuary?

Unless you’ve been hiding under a rock since Christmas, you’ll have noticed the avalanche of vegan messaging, product launches and promotions durin...