Insights

Proud parents drive social media engagement for kids’ brands

Recently it was sadly announced that Mothercare would close all 79 of its UK stores. Troubled for some time, the brand has failed to turnaround where o...

Insights

Independent and instagrammable coffee shops

In our last post about cafe culture for Bira members, we looked at the trends in social media content from independent coffee shops. With this in mind ...

Insights

What’s brewing within the independent Cafe Culture?

Maybe* has been providing insight to support independent and small businesses brew their social media strategies and their social media engagement. Thi...

Industry news

How to put your best foot forward this Black Friday

Last year a local independent retailer in Cheltenham, Keith Scarrott saw an outstanding Black Friday with sales increased by 994%, Ahead of this year�...

Industry news

Inspiring shopping local ahead of Small Business Saturday

December 7 2019 marks the annual Small Business Saturday. According to the event organisers, 2018’s event saw £812Million spent at small businesses ...