How to support Independents’ Day 2022

Attention all BIDs and Local Authorities

Independents' Day UK campaign is back for a whole weekend this year - July 2nd & 3rd, promoting and supporting our Independent retailers around the UK.

Your team can use this year’s campaign to engage with retailers in your area and also to promote your area as an independent retail destination.

The campaign in association with Maybe* is back for a whole weekend this year to promote and support our independent retailers around the UK.  It’s a campaign that is ready-made for BIDs and local authorities to take and use for the commercial benefit of their town and its shops.

Official Supporter status

This year we are offering BIDs and local authorities the opportunity to become ‘official supporters of Independents’ Day UK’. You will receive an ‘official supporter’ version of the Independents’ Day logo for your use on websites, collateral and on social media. You will also receive a template press release announcing your supporter status that you can share with local media; a template email/letter that you can share with local retailers and we will also share your ‘official supporter’ status on our social media channels.

How Maybe* and Local Rewards are supporting Independents' Day

This year, once again, Independents’ Day is being run with the support of Maybe’s Local Rewards technology. You can offer local shoppers the chance to win back their spend by just scanning the QR code on the Win Back Your Spend posters in local shop windows. 

Local Rewards by Maybe* is live across the UK right now. It’s a programme that gets us back shopping in our local high streets, to help undo the damage to our communities and local businesses caused by the pandemic. It helps shoppers by making life sweeter with little treats and the chance to win back their spend. Local Rewards by Maybe* rewards businesses, too, by increasing customer loyalty and helping them understand more about their customers.

For more inspiring indies check out our training hub.