by Hannah McKernonFacebook has 2.41 billion global monthly active users, your potential customers are already there.
Getting started is easy, simply follow this step-by-step guide to setting up your organisation on Facebook. We’ll show you how to set up your profile, build relationships and engage in relevant conversations.
FitBit shares content on their Facebook page that focusses on health and wellbeing featuring exercise tips and encouragement.
Their page is not about selling their products, but rather enpowering their audience and helping them to set fitness goals - which is what their product enables people to do.
By actively asking their customers questions and sharing content that will educate their audience FitBit acheives great enegagement on their page - all whilst showcasing how their product can help customers achieve their fitness goals.
