How your business can get involved in The King’s Coronation on social media
The coronation of a king is an historical event that allows businesses to engage with people and create great content on social media. It is an event that is likely to see a lot of conversation online in the lead-up to it, during and afterward, so a time when businesses can connect with their audience and reach new people, plus promote their products and services and participate in the celebration.
This blog post will explore tips on how businesses can make the most of the King's Coronation on social. We'll also include some ready-to-use social media posts you can adapt to your business. Let's get started!
1. Create Engaging Content
Creating engaging content is key to grabbing your audience's attention and keeping them engaged with your brand during the coronation period. Showing what your team are doing in preparation for the Coronation weekend is one idea, as well as promoting what you offer that will help make people's celebrations that little bit more special.
Here are some pre-written social media posts you can use during the run-up to the #Coronation:
And here are some additional posts you can use during the #CoronationWeekend:
Remember to tailor these posts to your business, so reflect your usual tone, add your own hashtags including your place, and tag in other businesses you are celebrating with.
2. Use Engaging Visuals
Visuals are a great way to grab your audience's attention and keep them engaged. So your posts should include high-quality photos and videos that showcase your products and services in a regal way, and what exciting things are happening in your business. For example, businesses can post photos of their staff dressed in king or queen costumes or use images of majestic decor to promote their products. Visuals can also be used to show behind-the-scenes footage of your coronation preparations and celebrations.
3. Engage Your Audience
Engaging your audience is important to keep them interested in your brand during the coronation period. Reply to comments and messages, ask for their opinions on the event, and encourage them to share their experiences. Follow the event hashtags and the conversation in your place, and be part of the chat. Businesses can also run polls or quizzes to engage their audience and make the event more interactive.
4. Involve Your Team Members
Involving your team members in the coronation celebration can create a sense of community and team spirit. Encourage your staff to dress in regal outfits or share their coronation experiences on social media. This can help humanise your brand and showcase the people behind the business. Your audience will also love seeing a little behind-the-scenes content showing what your team are doing for the coronation weekend.
5. Encourage User-Generated Content
Encouraging user-generated content is a great way to get your audience involved and promote your brand. Ask them to share their coronation experiences, memories and photos using your branded hashtag. You can also run contests or giveaways that require them to share their content on social media.
In Summary
The King's coronation presents a great opportunity for businesses to engage their audience and create memorable content that resonates with their followers. With careful planning and execution, businesses can use this event to strengthen their social media presence, create some fun content and build a loyal customer base.