Insights

How authenticity and relevance play a part in social media influence

Earlier this year we took a look at the social media performance and engagement of a number of fast fashion brands. Since then we’ve added Instagram ...

Insights

Why your engagement strategy matters as much as your content strategy

Earlier this year we took a look at the social media performance and engagement of Topshop, Boohoo and Missguided. We discovered that Boohoo outshone T...

Insights

How Instagram delivers fashion brands the most engagement

Earlier this year we took a look at the social media performance and engagement of Topshop, Boohoo and Missguided. We learned that Boohoo was outshinin...

Insights

Who is influencing the high street fashion conversation?

Following our recent series exploring the performance of fast fashion and high street retailers we’ve taken a look at the different types of people i...

Insights

Why your brand experience should align with your social media content

The Entertainer has recently reported a year on year profit increase of 31%. With a growing online business and a revamped website, we explored what’...